S3 Ep12 - Your Network Is Your Net Worth for Accounting Firm Owners

As an accounting firm owner, why is building your network so important? On this episode we hear from host Meryl Johnston as well as past guests to hear stories and strategies of how they have networked to get clients, attract team members, business partners both online and in person.

In particular, we cover:

• [2:11] How Meryl managed to sell part of her business in 3 months utilising her network alone
• [7:02] Networking differently to attract clients vs business partners vs team members
• [12:41] Networking as an introvert
• [15:00] A brief masterclass from Tyler Caskey on networking authentically
• [19:14] Why every accountant should be posting online to create serendipity with Jason Staats
• [22:57] Strategic preparation for a conference to maximise networking opportunities
• [28:07] Can networking be outsourced?
• [30:07] How would Meryl approach networking if she was to start a new accounting firm today?
• [33:08] Linkedin strategy for networking
• [37:02] CRM for networking and tracking tools - are they useful?

You can connect with Jason Staats on Linkedin or Twitter and Tyler Caskey on LinkedIn or via the Bean Counters Website.

This episode of the podcast is brought to you by our sponsor, Teamup: Hire top Filipino accountants without ongoing BPO fees.

The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston. 

For more information or to get in touch with us, head over to our website lifestyleaccountant.co.