Bonus Ep 4: Jason Staats - From Accountant to Influencer: A Deep Dive into Creating Content

Episode 4 June 26, 2023 00:33:16
Bonus Ep 4: Jason Staats - From Accountant to Influencer: A Deep Dive into Creating Content
The Lifestyle Accountant Show
Bonus Ep 4: Jason Staats - From Accountant to Influencer: A Deep Dive into Creating Content

Jun 26 2023 | 00:33:16

/

Show Notes

In this episode, we are chatting with Jason Staats, you might know him from his daily Youtube show for accountants 'Jason Daily'.

Jason Staats shares his journey from accounting firm owner to full-time content creator.


In particular, we discuss:


[08:37] Why Jasons thinks every accountant should be creating content online
[10:02] How creating content online increases your luck surface area
[04:59] How Jason got started by writing on Twitter, which then led to a tech newsletter and ultimately creating videos
[07:10] Balancing a young family, running a firm, and creating 2 YouTube videos a week
[17:24] A behind-the-scenes look at Jason's video creation process
[24:58] Willingness to be bad at the start of the content creation journey.

Prior to 2023, Jason ran an accounting & tax firm in Oregon. He started producing video content from his garage in 2020 and now he is focusing full-time on being a creator and running Realize a community for accounting firm owners. He has produced commercials for companies like LinkedIn and Zapier.

This is going to be a two-part episode with Jason. The first which you're listening to today is all about his content creation process.

In a separate episode, Jason shares a behind-the-scenes look at deciding to leave his accounting firm and how he managed that transition with his business partner. That will be published as part of Season 2 of the Lifestyle Accountant Show which is all about partnerships and M&A in the accounting industry.

 

If you like our content, please leave us a rating and a review on your favorite podcast platform!

 

 

Other Episodes

Episode 10

May 09, 2023 00:42:35
Episode Cover

S1 Ep 10: Natalie Lennon - Lessons from a team that went remote, to in-person, and back again

In this episode we talk about working remote, going to the office, and back to remote, and the challenges and lessons learned from that...

Listen

Episode 2

July 24, 2023 00:36:39
Episode Cover

S2 Ep 2 - Employee Equity: Empowering Your Leadership Team Through Ownership with Andrew Van De Beek

Does giving your team the opportunity to own equity encourage them to act like business owners? Andrew Van De Beek has had 4 team...

Listen

Episode 8

September 04, 2023 00:59:57
Episode Cover

S2 Ep 8: Lessons from 3 Bookkeeping Firm Acquisitions with Sarah Parkinson

In this episode, Sarah Parkinson walks us through three different acquisitions she’s made.    We discuss: [07:02] The story of Sarah’s buying into a bookkeeping...

Listen